Saturday, 24 March 2012

Successful Stories of E-Commerce

Sweden, the Cashless Economy?  

The first country that introduced bank notes in 1661, is now moving to a cashless economy. "I can't see why we should be printing bank notes at all anymore," says Bjoern Ulvaeus. Most cities in Sweden are not accepting cash in public buses anymore. People will need to buy prepaid ticks or  show a phone text message to the driver. It has come to the point that the Gustaf Church in Karlshamn has installed a card reader to make it easier for people to donate some money. Currently, Sweden's economy only contains 3% of bills and coins. However, to some people, 3% is still a great deal of money that is circulating in the economy. Less cash in banks also leads to less bank robberies, which is a positive thing for the country!
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Amazon
At fist, Amazon 's purpose is to sell books online. However, once the site was powered, Amazon has been receiving many emails asking them to post up a section for selling music, DVDs and electronics. Soon, Amazon has reached to about 49 million users and consumers. People ended up buy more of other products than just books. Amazon was raked near the top of internet retailer's list in 2004. Unlike other online sites, Amazon has started to build a trust from their customers that they will deliver their items on time for a relatively cheap price. Because of this trust, many customers are always revisit the site for another purchase. Amazon offers a relative cheap deals as the items on sale were probably purchased and used for awhile. Amazon spiraled up to the top because of their cheap deals and shipping fee.

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Groupon

Groupon features extremely good deals for local markets located in USA and Canada. It is basically a site where you can buy coupons for a relatively cheap price. Coupons include, restaurants, concert tickets, massages, fitness etc. Also, it may also be used as an online gift card, you may purchase the online gift card for a certain amount of money and give it to someone as a present.



For more information, click here! http://www.groupon.com/faq#3


E Bay

This site started in 1995 with curious software producers who wants to create a trading community. It offers consumers an opportunity to be able to sell, buy and trade items throughout the world. People can also pursue their dreams by finding their favourite items online and either buy it or trade it with another item. E bay lets people to connect back to their childhood as they start collecting any item they want. It could be from soldiers to cars to dolls to Barbies etc. Also, E Bay allows people to "hunt" for their items. People may be cruising by a random page and suddenly see something they really want. Because everyone can create an account to sell items, it allows everyone to share their collection and start bidding for items they want.

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E-Commerce and the Future

The current trend in the world is the use of smart phones and the Internet. As the web access becomes more popular, people are actually gaining confidence in using their own credit cards on the net. With the increase use in Internet, consumers are becoming smarter when choosing what products they want to purchase. As well, sellers are also relying on the internet to efficiently sell their products.


Because of the increasing trend of using smart phones, online business will definitely grow quickly. However, not all countries will have the same growth rate.

In the following year, e-commerce growth will vary in different locations.

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 Indubitably, the use of cell phones has dramatically increased. Therefore, in addition to e-commerce, m-commerce will soon be accessible to most people. With this software available, online store applications will soon be available (if not already)and a development of a secure method of payments will be available. Eventually, e-commerce sites will become more simple to use and most importantly, it will reduce the cost of actually owning a store.


However, e-commerce also needs the to establish reputation, profitability and goodwill. In order to develop the same reputation as physical stores, business with e-commerce will need the same focus, energy to be successful on the net. .

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With increasing e-commerce businesses, there will definitely be more jobs available  and new business opportunities for people with a strong knowledge in html, online marketing, online co-ordination. Search engines, online payments and handling online accounts are important services that will definitely need more people to work in.

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Aside from m-commerce, the rising trend of f-commerce is also important. Because of the massive use of facebook, many businesses started to create facebook pages. When people start to like the business' page, then the business will have contact with their customers everyday!


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Advantages and Disadvantages of E-Commerce

 Advantages 

- Consumers will be able to look up any company's products from all over the world (businesses can now attract consumers locally and internationally).

Business transactions can run on a 24 hour basis (online businesses have the advantage of consumers buying their products anywhere and any time). As well, consumers can even buy products during the holidays and weekends.

- Consumer can easily compare products and the quality. Easy research access is also available as companies can attach links and extra information to their products.

- Not all stores carry all the items the company sells. However, with e-commerce, anyone can access every single item the company is carrying.

- Reviews from other people are also available online. By searching the item on google, consumers have easy access to the pros and cons of the product.

- For the business, e-commerce diminishes the cost of marketing, inventory management, consumer care. Also, e-commerce allows the company to reduce the amount of money spent on rent, electricity for lights, store set ups etc, which increases the profit.

- With e-commerce, business also have access to their consumer's service collection. They can take this information and analyze their customer's behavior. Because of the analysis, the company can improve and develop an efficient strategy to advertise about their products.


Disadvantages 

- Not everyone in the world has access to internet, and because e-commerce is heavily based on the internet, it has also limited them from some of their possible customers.

- People also have problems trusting the internet with their personal business transactions

- Online business are not suitable for food items such as fruits and vegetables. Consumers would obviously like to see and touch what they are buying before making a decision.

- The delivery time varies as some company do not deliver some items as often as others. Some products may even take up to two months to be delivered. As well, most companies require their customers to pay a delivery fee depending on the quantity and size of their order and where they live.

- When the customer finally receives what they had purchased, he/she might not be happy with the product and end up returning the product and asking for a refund. Returning an item may be extremely frustrating because of the time spent to buy the product and waiting for your product to arrive.

- During busy hours, the system of the business may actually shut down resulting in a decrease of customers.


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What is E-Commerce and its Benefits

Do you want to know what the next "in" thing is? 

Well, you have it! E-commerce. 
What is E-commerce you ask? 


Just think about walking into a store, choosing an item you want to buy; however, this can be done at home! E-commerce aims for business through the internet, so without a doubt, the E stands for electronic, making it "electronic commerce" 

Just E-commerce alone, can be directed to three different groups of customers:

1) Consumer to Consumer (C2C)
2) Business to Consumer (B2C) 
3) Business to Business (B2B)


Benefits to E-Commerce
Easy access is an extremely important positive side of E-Commerce. With E-Commerce, you, no loner have to deal with horrendous bus rides, or long transportation. With that being said, it also helps save time.

There are two other special types of E-Commerce, they are M-Commerce and F-Commerce.

M-Commerce, which is short for "mobile commerce". With the continuous upgrade in mobile systems, it will benefit businesses as consumers can start buying their products anywhere at any time.

F-Commerce which is "Facebook commerce". With the intense usage of facebook, companies will definitely attract traffic through a facebook page. Anyone can "like" the company's facebook page and then they will be kept up to date with the company's products, news etc.


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